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SEO Services for Recruitment Agencies

Transforming your recruitment website with a bespoke SEO strategy

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SEO Services for Recruitment Agencies
Trusted by Clients, Proven by Reviews

What is SEO for Recruitment Agencies?

Struggling to attract quality candidates and clients online? Here’s how SEO can fix that.

You’ve already got the team, the network and the know-how to place the right people in the right roles. But when it comes to visibility online, you’re competing with job boards, national agencies and even your own clients’ careers pages. That’s where SEO for recruitment agencies steps in, getting your agency in front of the people already searching for what you offer.
At Brick Digital, we work with recruiters who are tired of relying on outbound. Instead, we help turn your website into an inbound machine.

Recruitment SEO Case Studies

Our latest success stories
Diversifying Growth
Service
SEO
Results
83% Increase in Organic conversions
NatureMetrics SEO Case Study Case Study View Case Study
Delivering Sustainable Growth
Service
Case Studies
Results
58% Increase in Organic conversions
Greenomy SEO Case Study Case Study View Case Study
Framing Success
Service
SEO
Results
295% Increase in Impressions
Swan Windows SEO Case Study Case Study View Case Study
Presentation Design
Service
SEO
Results
231% Increase in Organic Traffic
Presentation Experts SEO Case Study Case Study View Case Study
Foldable Walking Sticks (PPC)
Service
PPC
Results
40% Increase in conversion rate
Flipstick PPC Case Study Case Study View Case Study
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Our Recruitment SEO Service

01

Bespoke SEO Strategy

We conduct in-depth keyword research to uncover demand, identify ranking opportunities and discover high-converting terms. By understanding your niche with its roles, target industries and client base, we create a tailored and scalable SEO strategy that positions your agency for visibility attracting top candidates and quality employers.

02

Keyword Research

We use data-driven research to identify keywords aligned with your recruitment services and audience needs, both job seekers and employers. By targeting industry terms, role-specific keywords and content-related searches, we help your site rank for high-value terms that attract the right candidates and clients.

03

Technical SEO Development

Technical SEO makes your recruitment site faster, mobile-friendly and easier for users and search engines to navigate it. We optimise site structure, job listings and application forms to boost visibility, improve user experience and keep your agency competitive.

04

On-page SEO

We fully optimise your on-page SEO by updating existing content, creating new copy and building pages where needed. From job listings to service pages, we align your site with SEO best practices to boost rankings, attract top talent and clients, and deliver a smooth user experience.

05

Targeted Link-Building Digital PR for Recruitment Agencies

Our link-building and digital PR services earn high-quality backlinks to boost your site’s authority and rankings. We target your homepage and service pages, securing placements on industry-relevant sites to attract top candidates and employer clients.

06

Whole of Funnel SEO

We make sure your agency stays visible throughout the recruitment journey, initial awareness to final conversion. By targeting the right keywords and delivering tailored content, we position you where job seekers and employers need you most.

07

Conversion Tracking Reporting

We track website performance and conversions to measure the impact of our SEO efforts. Monitoring key metrics ensures we attract candidates, generate leads, and increase applications. You’ll receive regular reports on progress, with ongoing monitoring to guarantee measurable results for your agency.

The Brick Approach to Recruitment SEO

We audit your recruitment website, analyze competitors and review SEO trends to create a tailored SEO plan. This roadmap, spanning 3-6 months, sets a strong foundation to help your agency outperform competitors and attract candidates and employers.

1

Understanding Your Recruitment Agency

With your input, every SEO campaign begins with a deep dive into your agency’s business, industry and goals. We learn about your services (temporary staffing, executive search or niche recruitment) and your target market, allowing us to tailor our approach and meet your recruitment objectives.

2

On-site SEO

After auditing and planning, we prioritise your on-site content, building a strong foundation. We then implement the plan—writing content, optimising pages and creating clusters, to help your agency rank higher and attract candidates and employers.

3

Off-site SEO

Off-site, we drive consistent link-building and digital PR, working with your team to boost rankings. We secure high-quality backlinks that raise your agency’s visibility and attract top candidates and employers.

4

Tracking Analytics

Our approach is data-driven, tracking website performance and conversions to monitor SEO impact. You’ll get regular reports showing how our efforts are delivering results for your recruitment agency.

5

Strategy Review

Our quarterly reviews keep your SEO strategy on track, adjusting for trends and changes. You’ll stay involved throughout, ensuring our efforts align with your agency’s goals.

6

Further Growth

Once your goals are met, we don’t stop. We create new growth roadmaps, expanding your website and exploring new market niches, driven by insights from our ongoing SEO work.

Achieve Your Recruitment Agency Growth Goals

Benefit from our years of experience helping recruitment agencies attract top talent and clients, both domestically and internationally.
Recruitment Growth
Recruitment Growth
Increase your recruitment agency’s visibility to attract more clients and top talent, helping you grow your business and fill vacancies faster.
Any Platform
Any Platform
We’ve worked with recruitment agencies across a variety of platforms, tailoring SEO strategies to suit your unique needs.
Experienced Team
Experienced Team
Partner with an agency that has a proven track record of success in the recruitment sector, driving results for agencies like yours.
Expansion
Expansion
Grow your recruitment services or expand into new sectors and regions with the expertise of our dedicated team.
Sustainable Growth
Sustainable Growth
Achieve sustainable SEO growth that goes beyond rankings, attracting high-quality candidates and clients over the long term.
All In One
All In One
Let us manage every aspect of your recruitment SEO, from optimising job listings and service pages to building quality backlinks and content creation.
Brand Awareness
Brand Awareness
Locally or internationally, we ensure your recruitment agency stands out in search results, making your brand visible to both candidates and employers.

FAQs

What is Recruitment SEO, and how does it differ from regular SEO?
FAQ Arrow
Recruitment SEO focuses on optimising your recruitment agency’s website to attract high-quality candidates and employers. Unlike regular SEO, SEO for recruitment agencies requires specialised strategies, from optimising job listings and service pages to enhancing user experience and conversion rates. Our strategical SEO for recruiters is designed to drive traffic to your site and improve the visibility of your job postings.
How long does it take to see results from Recruitment SEO?
FAQ Arrow
SEO is a long-term investment, and it typically takes around 3 to 6 months to see significant improvements in your search rankings and website traffic. However, the timeline can vary depending on factors such as your current website status, the competitiveness of your recruitment industry, and the strategies implemented.
Can you work with any recruitment platform?
FAQ Arrow
Yes! Our team has extensive experience working with a wide range of recruitment platforms and CMS, including WordPress and niche recruitment software. Maybe you use a standard CMS or a bespoke system, the good news is we’re quick to adapt and ready to optimise your site for SEO.
What is included in your Recruitment SEO services?
FAQ Arrow
Our Recruitment SEO services include a bespoke SEO strategy, extensive keyword research, technical SEO, on-page optimisation, targeted link-building, digital PR, and conversion tracking. You can choose which areas to focus on or work with us on a comprehensive SEO project. We also offer ongoing performance monitoring and reporting to ensure long-term success.
How do you measure the success of a Recruitment SEO campaign?
FAQ Arrow
Success is tracked through key performance indicators (KPIs), including organic traffic growth, improved search engine rankings, application submission rates, and lead generation for employer clients. We provide regular, detailed reports that highlight these metrics and show how our SEO strategies are driving results for your recruitment agency.
Can you help with international SEO for my recruitment agency?
FAQ Arrow
Absolutely! We specialise in international SEO and can help your recruitment agency rank in different countries and languages. Our team will develop a localisation strategy that targets specific international markets, ensuring you attract top talent and clients from the right regions.
Why should I choose your agency over others for Recruitment SEO?
FAQ Arrow
We bring years of proven experience in helping recruitment agencies grow both locally and internationally. Our customised strategies are tailored to your specific business goals, and we have a track record of success, demonstrated in our case studies. We offer a full-service approach, handling everything from job listing optimisation to link-building and content creation, so you can focus on what matters most, your clients and candidates.
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Ready to build your Recruitment Agency with SEO?

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