Link Building Services

Strategic link-building services designed to build authority, exposure and drive your ranking positions higher

Link Building Services
Trusted by Clients, Proven by Reviews
Link Building with Brick

Link Building with Brick

Delivering the links your website needs to drive real organic growth – From £1800 per month

A successful link building campaign should aim to do more than just place your name on websites, and as with each of our services, link building begins with a focus on strategy. We don’t believe in building links without purpose, so we take steps to identify and place appropriate content with reputable, relevant sites. Our team of networking experts will always seek out relationships with niche websites on your behalf, aiming to further improve and diversify your backlink profile.

Our processes are handled completely in-house, from ideation and content creation to outreach and relationship building. We produce high-quality, expert-led content to ensure your business not only receives SEO benefits, but also develops a reputation as a leading voice of authority in your industry. Keeping Google’s E-E-A-T guidelines in mind, our efforts should always demonstrate your experience, expertise, authoritativeness and trustworthiness.

Experts in Strategic Link Building

Why high-growth companies work with Brick

Link Building Case Studies

Our latest success stories

Full-Service Strategic Link Building

Building great links requires more than just your domain and target keywords. Which is why our link building services include so much more. From analysing competitor backlink profiles and popular topics in your industry, to developing expert content that gets placed on relevant sites. Our strategic approach to link building is all about landing links that drive the results you need.

Strategy

Strategy

If needed, we’ll audit your on-site SEO
Explore your competitor’s backlink profiles
Identify site pages that need links the most
Set out anchor text plans for each page
Align with our SEO team and plot seasonal topics
Present findings and begin link building to your site
Implementation

Implementation

Ideation sessions with your values and services at the core
In-depth discovery and research to form content
Interviews with your stakeholders for industry insight and opinions
Well-written, informed and engaging content creation
Detailed research and suitability reviews of prospective websites
Targeted, strategic and personalised outreach campaigns
Continuous relationship building to grow your network
We’ll communicate with media via email, telephone and in-person if needed
Link Building That’s More Than Just Metrics

Delivering backlinks that make the difference to your SEO – From £1500 per month

Drive impressive growth
Drive impressive growth
Above all else, our link-building services are designed to help achieve growth for your business – The ultimate by-product of improved site authority, customer awareness and higher rankings.
Expertise At Your Fingertips
Expertise At Your Fingertips
We’ll work collaboratively with your internal team and be on hand to provide not only amazing backlinks, but also expert content advice. Becoming a partner and not just a supplier.
Building Traffic Flow & Authority
Building Traffic Flow & Authority
We never land links to meet a quota. We only land high-quality backlinks that we know from our experience will drive higher search rankings and long-term organic traffic growth.
SEO Strategy Alignment
SEO Strategy Alignment
As a specialist search marketing agency our link-building and on-site SEO strategists work side by side meaning you benefit from our integrated approach and can trust that our link-building will drive real SEO results.
Gain Competitor Insights
Gain Competitor Insights
Understand what strategies your competitors are building to achieve success, and learn from their moves thanks to our strategy first approach to link building.
Integrated Reporting
Integrated Reporting
Number of links and average DR is great – but we go further to help you understand the impact our links are having on your rankings and track their progress to make informed decisions.

Our Link Building Process

Our strategy-led approach to building the backlinks that drive rankings
1

Understanding Your Business

As always, our first port of call is discovery. We’ll begin by gaining an understanding of your unique business and its goals. We then review your current website SEO performance to identify which pages will see the greatest impact from a link building campaign.

2

Analysis and Planning

With our target URLs in place we begin analysing competitor backlink profiles and popular topics within your industry to uncover our initial content ideas. We then plan our content ideas into a seasonal calendar to ensure that our campaigns go live inline with seasonal topics and trends.

3

Campaign Creation

Working alongside you, we craft expert content in the form of thought-leadership articles, data driven pieces, and interactive tools. Developing these assets with your input enables us to create unique content that not only attracts links your competitors can’t get, it also positions you as leaders in the industry.

4

Prospecting

Once your campaign is ready, we’ll pull together the most relevant publications and writers to share your story with. As you might expect, we have an impressive “black book” of media contacts at Brick, but we’re always seeking new relationships, and so every campaign includes the discovery of new valuable partnerships.

5

Communication

We don’t use dry, unimaginative email templates at Brick Digital. We’ve invested time and energy into making your campaign the best it can be, so it deserves nothing less than the best pitch. Our highly personalised emails ensure our communications stand out in the inboxes of journalists, begging to be read.

6

Tracking and Reporting

On a monthly basis we report back to you with the placements we’ve achieved aswell as the key metrics of each website. However we don’t stop there, we’ll also track your keyword positions, traffic from target URLs and overall search performance to ensure our link building campaigns are driving real growth.

Links Building FAQs

What is Link Building?
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Link Building is, first and foremost, an integral part of your off-page SEO. More than that, however, it’s also a means to build connections with industry-relevant media partners who can grow awareness of your brand. This usually means sharing relevant, interesting and informative articles around your industry with journalists, bloggers, and writers. The aim is to get your brand mentioned and linked on their websites, helping to boost your own site’s authority and bringing in more organic traffic.
What makes Brick Digital different from other Link Building agencies?
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Unlike some other link building agencies we don’t sell an off the shelf link building service that promises X number of links for X price. Our link building campaigns start with an audit and a strategy to understand your current backlink profile, your competitors backlink profiles, and the topics that experts in your industry discuss. With that in hand, we launch link building campaigns that not only land links but also position you as authorities in your indsutry. At the core we are a specialist SEO agency, which makes us very different to other link building providers and means that at every setp we consider what the best links are to drive SEO results for your business. We look at more than just metrics!
How do you report, and how often?
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Each month, you’ll receive a report outlining the backlinks we’ve achieved and the impact it’s had on SEO. While this works well as a “snapshot” of results, we also hold a catch-up call to share ideas and progress updates, as well as highlight our successes. We believe communications should be simple, and that “too many cooks spoil the broth” – you’ll always have direct access to a single point of contact – the same person each time – to voice your questions, ideas and any other details you’d like to share with us.
What’s the difference between Link Building and Digital PR?
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The difference mostly lies in their primary goals and methods. Link Building aims to acquire links from other websites to improve your website’s authority and search engine rankings. It’s a targeted effort, focusing on securing dofollow links from relevant and high-authority sites to boost SEO.Digital PR goes a little further, but it’s also a more complex process that focuses on gaining coverage to enhance your brand’s visibility and reputation. While it also benefits your SEO through backlinks, Digital PR is more focused on creating buzz, building relationships with journalists, and getting your brand featured in high-profile digital publications. Both strategies are viable for most businesses, but Digital PR offers a broader approach to online visibility, while Link Building is a more fast-paced, specific and SEO-driven tactic.
From start to finish, how long does a Link Building campaign run for?
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Link building itself is a non-exhaustive process, and we’ll build links to your site for as long as we can. In terms of the life-span of individual pieces, it depends on the type of link building we’re doing. If it’s a fast, reactive piece of content off the back of a breaking news story, you might see links appearing within two to three days. Most articles we run generate results over the course of a month, but in some cases we might look to expand on a particular topic if it’s proving of interest to our media partners. We tend to send out fresh content each month, targeting both new and existing media partners.
We work in quite a niche/specialist industry – will you be able to build relevant backlinks in our industry?
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Absolutely! As a specialist SEO and link building agency we have helped clients from a wide range of industries land backlinks from websites within their industry including leading online industry magazines, commentators and experts in their field, and more generalised websites relating to their products and services. Our deep dive into your business and constant communication enables us to generate highly relevant, and expert content that attracts links from other experts in your industry. After over 7 years as an agency we’re yet to encounter a business that we can not build backlinks for.
What link building strategies do you use?
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With our SEO specialism at Brick we know that it’s not about choosing one link building strategy. To drive real SEO results your link building campaigns need to be focussed on landing the links that establish you as an authentic, authoritative and leading business in your industry. Therefore, our team work to land backlinks through a wide range of strategies including content marketing, creating link magnets, relevant directory profiles, broken link building, Digital PR, guest posting, and expert commentary.
Do you offer retainer packages?
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Yes, we offer both project-based and retainer packages, allowing for ongoing support and sustained link building and SEO efforts.
What do you need from me to get started?
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We’ll need information about your brand, your goals, any previous link building or SEO reports, and access to relevant assets like tone of voice documents and branding materials. From time to time, we may ask to speak with members of your c-suite (for campaigns around expert opinions), and we may ask you to share data you’ve collected for the purpose of campaigns.

Ready to build your business with Link Building?

Let’s get talking today.
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